An emotionally-driven theme park experience.
My challenge was to redeisgn the Village Roadshow Theme Parks websites, including: Movie World, Wet’n’ Wild, Sea World, Australian Outback Spectacular and Paradise Country.
Winner of the AMIA Customer Experience Marketing Award 2018.
Art direction / Ui / Motion
Creating a global home for a homegrown legend.
I worked closely with both Ludo Studios and BBC Studios to design a truly special digital experience.
The website features CSS animations, easter eggs and geo-targetted episodes.
The website will be used as a template for other BBC Studios websites, Hey Duggee and Sarah & Duck.
Work completed at Guerrilla.
bluey.tv
Art direction / Ui / Motion
Taking a universally recognised entertainment brand that’s been in existence for over 50 years, and reinvigorating its online presence to align with a significant series.
Winner of both a Lovie Award, and People’s Choice Lovie Award at the 2018 ceremony in London.
Visit the site — doctorwho.tv
Art Direction / UI / Motion
Daifuku Airport Technologies is a world class solutions providers for airports globally
The key stat for Diafuku we found is that there was a 93% increase in Users to the home page with the second most visited page being Contact us. This confirms the overall UX improvement as a result of the new site design
Visit the site https://www.daifukuatec.com/
UI Design / Prototyping
Rule & Make are a Board and card game publisher and gaming accessories maker based in Australia.
The brief was simple — Design us a website that doesn’t look like a word press template.
Art Direction / Ui
South Eveleigh is a vibrant new precinct that combines world class work, retail and community spaces.
My challenge was to take the brand guide and expand on this, bringing the precinct to life by designing hoarding, way-finding, website and digital marketing assets.
The result was the successful launch of one of Sydney's most unique destinations.
Art Direction / Motion
Norco Foods is community-minded organisation and is one of the last 100% Australian farmer owned dairy co-operatives.
My challenge was to design a modern experience that still felt authentic and Australian.
I achieved this by developing a style guide and making a decision to use real images tell the story.
As a result, I have been working on ongoing campaign work for them.
Visit the site — https://norcofoods.com.au/
Art direction / Ui / Motion
I have a passion for story driven design and innovative animation techniques.
If you have any questions please feel free to contact me.
Bleach* Festival is one of the world's largest arts and culture festival and it's held on the Gold Coast, Australia.
Guerrilla is Bleach’s* agency partner, and each year, our job is to reimagine the festival look and feel and capture the essence of the event.
Art Direction / Motion / UI
It was a privilege and pleasure to work with Women With Drive (WWD) team on a video series with Maria Sharapova, the Russian tennis pro.
During her latest visit to Melbourne, ahead of the Australian Open, the team interviewed Sharapova on everything from her love of Porsche to the first time she held a tennis racquet. We even put her in the hot seat with a quick fire 20 question round to get some insight into this Woman With Drives world.
With a busy schedule, a looming competition and numerous causes that she represents passionately, the team had just an hour to capture the video content to be used across Facebook, Youtube, womanwithdrive.com and Maria's own channels.
Director / Editor
Mission Australia asked Isentia Two Social to help them raise awareness of domestic violence and child poverty in Australia, and in turn increase donations. This campaign carried quite a responsibility as 1 in 6 children in Australia live in poverty and 1 Australian woman is killed every week by her current or ex-partner.
Mission Australia take a long term approach to these issues. Rather than giving short term hand outs, they invest in long term strategies to help Australians in need to stand on their own two feet. This unique philosophy of Mission Australia inspired the campaign theme "Independence is Precious". This proposition not only differentiates Mission Australia from other charities but gives supporters a face to empathise with.
2016 - W3 Awards: SILVER Award for NFP Branded Content
2016 - W3 Awards: Gold Award for NFP Online Video
Editing, VFX while at Two Social
W3 Awards - Silver Winner
Two Social were asked by IBM to help them promote their diverse range of careers across many disciplines to women graduating from Australian Universities. We created a series of videos featuring inspirational IBM women sharing their unique experiences of what it's like to be an "IBMer". These videos were housed on a responsive Facebook app that made it easy for IBM to share at graduate careers fairs. We also created the exhibition stands to tie into the videos and app to create a cohesive campaign.
Video Editing / Design
To celebrate, we helped Warner Bros throw Batman a 10 hour party. 8 seperate competitions on Facebook - 75 minutes apart, requiring 75 words or less to enter
THE RESULT?
297,000 Aussies reached during Batday
$0.01 cpm
2,300 interactions
1,279 entries
1 happy Bat!
I worked as an in-house designer for 4 years in which time I worked on creative campaigns that dictated the theme for each year along with packaging design, signage and POS
With the launch of Isentia Mediaportal thoughout SEA we needed to create internal hype around the launch. I came up with the concept of the Portalbots. Each bot represented a module within Mediaportal that needed to be mastered by our staff. The staff were each given a checklist for each module and once completed they became that Portalbot. They received a certificate and a t-shirt of their favourite completed Portalbot module. We also set up a landing page where the staff could check their progress and compare that to other staff throughout SEA.
Art Direction